Straight Arrow president Devon B. Katzev.

Cowboy Magic, the rough-and-tumble member of the Straight Arrow family of brands, came on board when brand creators Jim and Charlotte Cummings decided it was time to retire and hand the reins over to Straight Arrow president Devon B. Katzev. They felt that Straight Arrow was the perfect fit to continue the tradition of a family-owned business and provide the same integrity and quality products that Cowboy Magic consumers have enjoyed for over 25 years.

“The Cummings and I were of like minds, and I subscribed to a similar philosophy that they did, providing the customer with reliable grooming products. I felt as if Cowboy Magic was wise addition to the Straight Arrow family of brands,” says Katzev.

The super-hero of the brand that you find in most tack boxes is Cowboy Magic Detangler & Shine. It out-performs so many detangling and shining grooming products that it has become show staple for most horse folks. The unique formula contains silk protein that not only provides amazing slip for releasing knots and tangles, but imparts a high reflective shine in the finishing grooming stages.

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